Founder & CEO

Tamar Kaprelian is an Armenian-American artist, activist, and music industry veteran. A Phi-Beta-Kappa and Summa Cum Laude graduate of Columbia University she signed major recording contracts with RCA & Interscope Records and honed her craft with some of LA’s top songsmiths. Tamar founded Nvak Foundation in 2016 with the intention of bringing quality music education to under-served communities globally. She launched record label, management, and publishing company, Nvak Collective, in 2020. In 2021, she partnered with Spotify and prolific songwriter, Ali Tamposi, to launch Song Start, an innovative e-learning platform aimed to make music education easily accessible to millions of creatives globally.

Operations Manager & Foundation Manager

Hannah Hyman is a dynamic professional with a passion for creating a more inclusive and equitable music industry. A Cum Laude graduate of Louisiana State University, Hannah began her career as Promotions Director for KLSU Radio before teaching English in Spain. Her journey led her to roles at national event producer Solomon Group and then Nvak Foundation, where she spearheaded innovative music education programs and artist care initiatives across multiple countries. In 2022, she joined Nvak Collective as Project Manager, contributing to groundbreaking projects like the “Bruises” Unreal Engine 5 Music Video Game. Now serving as Operations Manager, she enjoys working towards the future of music, blending creativity with strategic vision.

Manager, A&R Admin

Jackie Barrie is a seasoned music industry professional with 10+ years of experience in A&R, executive administration, artist management, major & independent label / publishing experience, event planning, key partnerships, & promotion. Her experience spans from working for the CEO & Co-Chairman of Warner Records (including working with artists like Dua Lipa, Benson Boone, & Teddy Swims), leading A&R Admin at 88rising, and spearheading radio, talent and label relations at Live Nation’s Insomniac Events. She dedicates herself to developing artists and the reach of their music on a global scale.

Artist Manager & MENA A&R

Mahmood Sultan is an experienced A&R and creative director with a background in music industry management and artist development. His diverse Pan-Arab background and upbringing blends with his business acumen to create a deep understanding of both the local industry and emerging global trends. For years, he has honed his skills, excelling at talent acquisition, social media content creation & strategy, as well as directing and producing visual content. Sultan falls perfectly into the culture of Nvak Collective through his deep commitment to amplifying unheard voices & creating a more inclusive — and interesting, music landscape.

A&R Manager

Yana Karapetyan is a passionate A&R manager and songwriter with a deep-rooted dedication for artist development and talent discovery. Her Armenian background and love for music have driven her journey in the industry. Having been with Nvak from day one—as a student who grew into a member of the team—Yana has seen the company’s remarkable evolution firsthand. She combines her creative vision with a strategic approach, dedicated to amplifying fresh voices and shaping a more inclusive and innovative music landscape. With an eye for discovering raw talent, Yana is committed to redefining the future of the music industry with Nvak.